# Joy Ogu Mediakit

## Hero
JOY OGU
The Nigerian Girl With a Dream
Fashion • Lifestyle • Storytelling Creator
Turning everyday moments into visually compelling stories that resonate with Gen Z women globally.
![heroImage](https://d6yvfl55smr7u.cloudfront.net/assets/w1r9sovz-1775094282687-photo-2026-04-01-16-35-39.jpg)
Scroll to explore
2026 MEDIA KIT
@jjoysearth_
https://www.tiktok.com/@jjoysearth_
@itsjoysearth
https://www.instagram.com/itsjoysearth/
150.9K Followers
25.7K Followers

## About
About Joy
A Voice for<br>the Dreamers
Joy Ogu is a creative storyteller and lifestyle influencer known for her bold visuals, authentic storytelling, and highly engaging content. Her work blends fashion, beauty, and everyday lifestyle moments into relatable narratives that connect deeply with her audience.
Originally from Nigeria and now making waves globally, Joy has built a passionate community of Gen Z women who turn to her for inspiration, style, and an honest look at real life — with a touch of glamour.
Main Platforms
2
Monthly Reach
2.6M+
Total Community
176K+

## Audience
Audience
Who's<br>Watching
Primary Audience
Gen Z &amp; Young Millennials
Gender Split
Age Distribution
Top Locations
Joy's audience is highly engaged, predominantly female, and based in the U.S., with strong international reach.
| Age Range | Percentage |
| --- | --- |
| 18–24 | 50.2 |
| 25–34 | 35.9 |
| 35–44 | 13.9 |
| Country | Percentage | Flag |
| --- | --- | --- |
| United States | 56.4% | 🇺🇸 |
| South Africa | 9.0% | 🇿🇦 |
| Canada | 8.1% | 🇨🇦 |
| Nigeria | 3.7% | 🇳🇬 |
| Kenya | 3.3% | 🇰🇪 |

## Analytics
Performance
Numbers<br>That Speak
TikTok
Instagram
Joy's content consistently drives high engagement and rapid growth, with strong community interaction and conversion potential.
| Value | Label |
| --- | --- |
| 924K | Views (28 days) |
| 17K | Profile Visits |
| 160K | Likes |
| 2.4K | Comments |
| Value | Label |
| --- | --- |
| 3.5M | Total Views |
| 1.9M | Accounts Reached |
| 97.7% | Reels Views |
| 96.6% | Non-Follower Reach |

## Content Style
Content Style
Bold.<br>Authentic.<br>Unforgettable.
Joy's content is a visual diary — where every frame tells a story and every video feels like a conversation with a best friend.
Content Portfolio
| Video URL | Caption | Platform |
| --- | --- | --- |
| https://d6yvfl55smr7u.cloudfront.net/assets/o2jxn4c2-1780004624853-joy-video-1.mp4 | Lifestyle / Food | TikTok |
| https://d6yvfl55smr7u.cloudfront.net/assets/pm5gptoz-1780004624983-joy-video-2.mp4 | Home | Instagram |
| https://d6yvfl55smr7u.cloudfront.net/assets/kguikkon-1780004625151-joy-video-3.mp4 | Haircare | TikTok |
| https://d6yvfl55smr7u.cloudfront.net/assets/def2jore-1780005004831-instatik-1780004899.mp4 | Storytelling in motion. | TikTok |

## Contact
Get In Touch
Let's Build<br>Something Real
Managed by Heirs &amp; Co Management
&copy; 2026 Heirs &amp; Co Management